360 degree videos are becoming more and more popular at the moment. With video players on social media platforms supporting the format, an increasing amount of people have access to them. All you need to watch them is a smartphone, although accessing them on Virtual Reality headsets is an entirely different experience.
The reason why 360 degree videos are easily taking over the market and are found on Facebook and YouTube from time to time, is simple:
Almost all of us own or have access to a device that supports their format. Unlike with Virtual Reality or 3D Film you don’t need to buy a new gadget to be able to stream them.
Users can walk around and view the „video sphere“ by turning and angling their smartphones in different directions. Although it does not quite feel like actually viewing a space, it comes very close and it allows us to use and explore the medium. The reason behind that are so called Gyro sensors which are already built into our Smartphones for other reasons. They recognise turning motions which is used for example for game apps or to recognise whether we hold our phone in portrait or landscape format.
360 degree videos work and they help you to stand out of the mass in online media. After the technical streaming foundations were established, it was clear that new, better cameras had to be developed – 360 Degree Cameras.
Shooting films in 360 degrees was already possible a few years ago. But back then it was a lot of effort because it involved placing multiple cameras in an exact position and piecing the footage together in Post Production. Not only was this complicated but there was also no real platform to show the finished products. But nowadays both of those things have changed immensely. Now you can buy 360 degree cameras that neither require additional equipment like other cameras nor is it difficult to edit and distribute the finished 360 degree video.
If you need a 360 degree video for your project and want to reach a broader audience through a modern medium, than you have come to the right place. We are happy to shoot your project for you, whether it is in 360 or any other format. Feel free to contact us about any additional information or to send a request.