Questions for us as a video production company

If you decide to commission a video, it is in the nature of things that questions will arise. We have compiled a “FAQ list” for you, in which We have answered the most important questions.

The list presented here is a collection of questions that are very frequently asked by our customers. It should make it easier for you to find the right video production company for your project. All questions at a glance:

What video formats do we cover as a video production company?
Does a consultation take place?
Is the initial consultation free of charge?
What do I already need to bring with me?
Use your own staff or actors?
How does a professional video production work?
How many adjustment / correction rounds do I have?
What are the costs of video production?
How long does it take to make a video?
How do I use my finished film correctly?

From behind, in the near distance, we see the cameraman and the camera assistant of a video production company. They are looking at the recorded footage from their camera.

In the blur we see on the left a young woman sitting in front of horizontally mounted magenta and turquoise neon tubes, looking into the camera, which is in focus on the right in the foreground. A control monitor is mounted on the camera, in which the woman's face that has just been recorded is shown.

1. What video formats do we cover as a video production company?

In the field of video production, we offer a wide range of possible video formats. Below is a list:

TV Spot
Image Film
Product Video
Explainer Video
Recruiting Video
Social Media Video
Event Film / Show Film

Especially in the field of advertising, choosing the right video format can be a challenge. We’ll be happy to work with you to find out which type of video is right for you.

2. Does a consultation take place?

Of course, you will receive comprehensive advice from us – throughout the entire production process. As a full-service agency, we will continue to advise you on the successful placement of your film even after it has been made and, if you wish, we will also take care of the successful marketing of your video.

The photo shows the consultation from a video production company. In the foreground, on the right side, we see the hands of a customer and behind them the hand of the consultant with a pencil in his hand, with which he is illustrating something on a piece of paper.

We see an open notebook lying on a wooden table in the cut. On the left side of the notebook, the word "Notes" is underlined in black ink. At the same time, the fountain pen with which the word was written lies on the notebook.

3. Is the initial consultation free of charge?

Of course. In the first meeting we would like to get to know you as a customer and your project and we would like to do this in a detailed personal or telephone conversation. There are no costs for you – neither in the case of an order nor in the case of a non-conclusion of a cooperation. So you can contact us without any obligation and get first information. We will be happy to listen to your ideas and conceptions.

4. What do I already need to bring with me?

As a video production company, we pick you up where you are, advise you in detail and develop a suitable solution together with you. So if you don’t yet have a precise idea of your project, objective or group, that’s of course perfectly fine: that’s what we’re here for, and in that respect you don’t necessarily have to have anything ready. We look forward to working with you to find and develop the optimal concept for your video.

We are looking obliquely from the front at an 85mm lens used as part of a video production company.

5. Use your own staff or actors?

This varies from case to case and depends largely on the choice of video type. For an image film, for example, it is often advisable to ask employees from your own ranks to stand in front of the camera, as they are familiar with the company and its work processes. The inclusion of employees can also contribute greatly to the authenticity of the image film through interviews and original sounds. Of course, no one is forced to do this and, alternatively, actors can be hired who can then be familiarized with the subject matter and, if necessary, the voice-over.

At the left, an employee can be seen posing on a chair in front of a red envelope and is being suitably lit by a video production company crew member standing to the right of the image.

6. How does a professional video production work?

In an initial meeting, we as a video production company would like to get to know you and your project better. Here we would like to learn as much as possible about your request and discuss if necessary also already existing ideas and approaches. If there is no clear idea yet, we will take care of all further steps.
In the next phase, if necessary, we use mood boards to show you possible styles and implementation options that fit your objective and provide a possible direction. We then develop an audiovisual concept tailored to this, which we naturally coordinate with you in detail. If you wish, we can create a storyboard (visual script) for you in the next step, which depicts the existing concept frame by frame and thus provides you with a clear idea of the final result. The final elaborated framework immediately provides the starting signal for the planning and organization of the upcoming production:
In consultation with you, we take care of the locations, the actors, the filming equipment and clarify all legal issues. Once this phase has been completed, it’s time for production: Here we get down to business and shoot the desired video – scene by scene – or, in the case of an animation, create it digitally. If you wish, you can also participate in the production and follow the shooting.
Now follows the post-production. In this phase, your video will be cut and digitally post-edited to the final version. You will receive several cut versions from us and thus also the possibility of incorporating change requests. In the first version, we try to come as close as possible to your desired objective. However, experience has shown that during the process there is often a need for minor course corrections. Since we are just as interested in a great end result as you are, we are happy to make adjustments here and there. You will usually receive the final video file from us as .mp4 or .mov, but we will also be happy to provide you with the video in all other required formats.

7. How many adjustment options / correction rounds do i have?

We want you to be fully satisfied with the final result. That’s why we make minor corrections free of charge. However, since we always keep you informed throughout the process, such needs are rare. Most often, they are these two common correction loops: The first usually involves adjustments according to your feedback on the structure of the video (rough cut), and in the second round (fine cut) we take care of the most beautiful details.

A dark, cellar-like room is depicted, which is effectively illuminated with orange light by two parallel spotlights. In the center of the picture, the cameraman of a video production company is walking through the image with his camera in his hand.

The picture centrally shows the cameraman of a video production company standing on a blue-lit film set with dancing actors in the background.

8. What are the costs of video production?

The cost of video production varies from project to project and depends on a whole host of factors. To give a few examples:

Will be shot on one or more locations.
Duration of the shoot and size of the crew required
Number and length of video(s) produced
complexity of the video (content and style)
are assets already available or do they need to be created by us first
2D, 3D, hybrid, or live-action film

But don’t worry: we’ll go through all the relevant cost points with you and provide you with a transparent calculation that fits your budget.

Shown here in focus is a wooden hourglass with blue sand, which, placed slightly obliquely, stands on stony ground. The foreground and background are out of focus here.

9. How long does it take to make a video?

The duration depends on the type and scope of the video as well as on the customer and the various circumstances. Experience shows that the creation of an image film takes about 2-4 weeks. However, this period can also vary significantly and ultimately results from the respective availabilities and framework conditions under which the production takes place. For example, it sometimes happens that a shoot can only take place in a company when nothing is being produced at the moment (volume) or post-production work is postponed because it is necessary to wait for additional work or feedback. Nevertheless, a time frame can be agreed upon, not least through detailed planning and communication, and this can usually be adhered to.

10. How do I use my finished film correctly?

Most customers want to use created videos as a profitable marketing tool. Here, the question of the right placement is crucial so that the video receives the greatest possible attention and reaches its target group in the best possible way. As a full-service agency, we are happy to support you on this path and ensure the successful marketing of your videos: After all, your success is our goal.

As an example of a scene shot by a video production company, we see here the staggered hands of several seated people, each holding and operating a smartphone. In the center of the image and in focus, we look at the black, opened smartphone of one person. The foreground and background are lost in the blur.

A cameraman holds his camera in his left hand in a dark room and can be seen from behind. He is illuminated from the background by a spotlight with green light.

Do you have any other questions for us as a video production company?

If you have any further questions that need to be answered, please do not hesitate to contact us by phone or email. Please feel free to take a look at our services.